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Assistant ProfessorCEO and Executive Director, UP Provident Fund
MA International Commerce (summa cum laude), 2004, Korea University, Seoul, South KoreaBSBAA (cum laude), 2002, University of the Philippines
Email: jojonas@up.edu.phWeb: LinkedIn Profile, UP Provident FundTelephone: +632 928 4571 to 75Office: A. Roces Sr. Avenue cor. Laurel St., UP Diliman, Quezon City
CV
MA International Commerce (summa cum laude), 2004, Korea University, Seoul, South KoreaBSBAA (cum laude), 2002, University of the Philippines
Email: jojonas@up.edu.phWeb: LinkedIn Profile, UP Provident FundTelephone: +632 928 4571 to 75Office: A. Roces Sr. Avenue cor. Laurel St., UP Diliman, Quezon City
CV
Research and Publications (click here to view all)
"Universal Robina Corporation Vietnam Faces Lead Contamination Scandal", Chapter 12, Cases and Readings in International Business, UP Business Research Foundation, Inc., 2021, pages 537-586.
"Business Pivots in the Travel Industry during the COVID-19 Pandemic", Faculty Grant 2020.
"Diaspora Marketing as Internationalization Strategy of Philippine Companies", Faculty Grant 2019.
“Retail Apocalypse Coming to a Store Near You? The Impact of Digital Disruption in the Philippine Retail and other Industries", Chapter 2, Cases in Strategic Management, UP Business Research Foundation, Inc., 2018, pages 27-54.
"Pooled Funds in the Philippines: Mutual Funds, Unit Investment Trust Funds, and Exchange-Traded Funds"," Chapter 16, Investment Management in the Philippine Setting, 3rd. ed., UP Business Research Foundation, Inc., 2016, pages 405-425.
"Tony Tan Caktiong’s Influence on the Organizational Culture of Jollibee," Chapter 22, Readings on Strategic Management, UP Business Research Foundation, Inc., 2016, pages 347-358.
"Motives for Outward Foreign Direct Investment of Philippine Companies", Faculty Grant 2015.
"Source Credibility of Company-produced and User-generated Content on the Internet: An Exploratory Study on the Filipino Youth." Philippine Management Review, Vol. 17, 2010.
"Business Pivots in the Travel Industry during the COVID-19 Pandemic", Faculty Grant 2020.
"Diaspora Marketing as Internationalization Strategy of Philippine Companies", Faculty Grant 2019.
“Retail Apocalypse Coming to a Store Near You? The Impact of Digital Disruption in the Philippine Retail and other Industries", Chapter 2, Cases in Strategic Management, UP Business Research Foundation, Inc., 2018, pages 27-54.
"Pooled Funds in the Philippines: Mutual Funds, Unit Investment Trust Funds, and Exchange-Traded Funds"," Chapter 16, Investment Management in the Philippine Setting, 3rd. ed., UP Business Research Foundation, Inc., 2016, pages 405-425.
"Tony Tan Caktiong’s Influence on the Organizational Culture of Jollibee," Chapter 22, Readings on Strategic Management, UP Business Research Foundation, Inc., 2016, pages 347-358.
"Motives for Outward Foreign Direct Investment of Philippine Companies", Faculty Grant 2015.
"Source Credibility of Company-produced and User-generated Content on the Internet: An Exploratory Study on the Filipino Youth." Philippine Management Review, Vol. 17, 2010.
Teaching
BA 291.2 Strategic Management II (MBA)
BA 190 Strategic Management (Undergraduate)
BA 129 Management Services (Undergraduate)
BA 180.1 Information Technology in Business (Undergraduate)
BA 145 Investment Management (Undergraduate)
BA 190 Strategic Management (Undergraduate)
BA 129 Management Services (Undergraduate)
BA 180.1 Information Technology in Business (Undergraduate)
BA 145 Investment Management (Undergraduate)
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