VSB News

UPVSB Wins HSBC/HKU Asia Pacific Business Case Competition 2017 Philippine Finals

posted Mar 31, 2017, 12:25 AM by Zike Baoy

A team of graduating BSBA and BSBAA students topped the National Finals of the HSBC Asia Pacific Business Case Competition held on 25 March 2017 at the Ateneo de Manila University.

The team composed of Chelsea Jae P. Ngie (BSBAA V), John Alexander O. Soriano (BSBAA V), Marco G. del Valle (BSBA IV), and Christine Darla A. Bautista (BSBA IV) bested teams from 11 other Philippine universities to clinch the National Championship title. Prof. James Ryan O. Jonas mentored the team.

Ateneo de Manila University placed second, while Silliman University came third. The UPVSB team received PHP120,000 cash prize and will represent the Philippines in the Asia-Pacific Finals to be held in Hong Kong on 7-9 June 2017 where they will be competing with teams from 24 universities.

The competition, sponsored by HSBC and organized by the Asia Case Research Center, Faculty of Business and Economics, University of Hong Kong (HKU), required students to develop and present a strategy for two business cases that were given to them on the spot. Teams were given 2.5 hours to analyze each case and to prepare their 25-minute presentation. There were 16 judges from HSBC in the two rounds of the case competition.

Florendo Receives Dangal ng Bayan

posted Jan 10, 2017, 4:38 PM by Zike Baoy   [ updated Jan 10, 2017, 5:41 PM by UP Virata School of Business ]

Assistant Professor Joselito G. Florendo of the UP Virata School of Business received the Dangal ng Bayan Award from President Rodrigo R. Duterte during the Outstanding Government Workers Awards Rites held on 19 December 2016 at the Malacañan Palace. The Outstanding Public Officials and Employees Award or the Dangal ng Bayan (DnB) is conferred to an individual for performance of an extraordinary act or public service and consistent demonstration of exemplary ethical behavior on the basis of his/her observance of the eight norms of behavior provided under Republic Act No. 6713, otherwise known as the “Code of Conduct and Ethical Standards for Public Officials and Employees.” The Civil Service Commission manages the government’s Honor Awards Program every year.

Prof. Florendo is the Vice President for Planning and Finance of the University of the Philippines. His award citation reads:

For his devotion to public service, using his financial acumen to boost the state university's resources and help attain prosperity. As Vice President for Planning and Finance, he made possible improvements of the university's financial status so that it can continue to be a leader in higher education and to fulfill its social responsibilities. He chose to also share his expertise on financial literacy to the ordinary Filipino -- the prison inmates, small store owners, midwives, mothers, business process outsourcing employees, and overseas Filipino workers so they can effectively manage their finances.

UPVSB bags Championship at the 17th PANAnaw Awards

posted Nov 20, 2016, 10:32 PM by Zike Baoy

The UP Virata School of Business regained the championship in the Philippine Association of National Advertisers Foundation’s (PANAF) 17th PANAnaw Awards held at The Elements Eton Centris in Quezon City on 19 November 2016. The team won the championship trophy, individual medals and PHP 75,000 cash prize. Since the competition’s inception, the School has won the championship eight times, the most recent in 2013. Twenty eight schools from all over the Philippines joined this year’s competition.

The PANAnaw Awards is an integrated marketing communications (IMC) intercollegiate competition organized by PANAF. This year’s competition challenged teams to pitch a strategic and timely advocacy campaign on responsible use of social media among millennials. The team’s campaign, Kada Like, Kada Share, ‘Kada-chieve, targeted millennial bullies and bashers online by crafting executions designed to be shared and acted on by their most powerful influencers, their own friends. The message of the campaign was lauded for its focus and single-mindedness of a key insight – if millennials wouldn’t bully or bash their own ‘kada, they had no reason to do it online. The target market were then encouraged to flag their own friends who post without fact-checking and use ad hominem arguments, and eventually channel their passion and energy for social issues into positive change offline. The resulting campaign presentation gained positive response from the judges, who highlighted the team’s careful segmentation, purposeful selection of media channels, and sharp presentation as the key reasons for the victory.

The champion team is composed of BSBA seniors Christine Darla A. Bautista, Marco G. del Valle, Alan Joseph E. Luga, Angela L. Rayos del Sol and Cedric Jose S. Reyes (BSBAA). Assistant Professor Luis Diego D. Lee, who recently obtained his marketing master’s from the City University of Hong Kong, acted as team coach and manager.

Another reason to celebrate at the Centennial Alumni Homecoming on 3 December 2016 (10am) at the North Alumni Court of the UP Cesar E.A. Virata School of Business building, UP Diliman, Quezon City.

UPVSB and P&G Student Awards for Excellence in Finance 2016

posted Nov 20, 2016, 10:29 PM by Zike Baoy   [ updated Dec 13, 2016, 3:33 AM by UP Virata School of Business ]

Dean Ben Paul B. Gutierrez and Mr. Miguel Alfonso M. Solidum (BSBAA magna cum laude 2014), P&G Philippines Financial Services and Solutions SRAP Analyst, awarded certificates and cash awards to 10 outstanding senior BSBAA students at the UP Cesar E.A. Virata School of Business.

The 10 outstanding finance students were chosen from the senior students after undergoing tough qualifying exams and presentations. The student awardees are: Angela Louise Aquino, John Lester Aratea, Jill Eileen Cabais, Edison Jeffrey Chow, Katrina Marie Ilagan, Lean Irene Inocencio, Erica Camille Lau, Dick Dazzle Mercado, Kathrynne Rose Pizarro and Ivy San Juan.

This partnership between UPVSB and P&G Philippines in the Student Awards Program in Finance is now on its sixth year.

Two Special Awards in the UPVSB Centennial Alumni Homecoming on December 3

posted Nov 17, 2016, 12:43 AM by Zike Baoy

Two special awards will be given during the UP Cesar E.A. Virata School of Business Centennial Alumni Homecoming to be held at the North Alumni Court of the UPVSB building, UP Diliman on December 3, 2016. Registration starts at 9:00am.

The first UPVSB Centennial Loyalty Award goes to BSBA Class 1966, the golden jubilarians, for contributing the most number of faculty members and over 80 years of full time faculty service to UP Cesar E.A. Virata School of Business (formerly College of Business Administration).

The second UPVSB Centennial Loyalty Award will be accorded to Jose L. Poe’s family for having the most number of alumni from the UP Cesar E.A. Virata School of Business.

The other awards in this year’s UPVSB Centennial Alumni Homecoming include the Distinguished Alumnus Awards, Certificate of Achievement for the alumni with 100% passing percentage in the October 2016 CPA licensure examinations and the awarding of medals to the jubilarians: Class 1956 (Diamond), Class 1961 (Emerald), Class 1966 (Golden) Class 1971 (Sapphire), Class 1976 (Ruby) and Class 1991 (Silver)..


posted Nov 15, 2016, 7:35 PM by UP Virata School of Business

The Board of Judges for the 2016 Distinguished Alumni Awards (DAA) composed of Dr. Emerlinda R. Roman, Chair, with Dr. Victoria B. Jardiolin-Villa (DAA 2001) and Ramon B. Segismundo (DAA 2015) selected the following for the awards:

The awarding of the DAA is one of the highlights of the Alumni Homecoming to be held at 10 a.m. on Saturday, December 3, 2016 at the U.P. Cesar E.A. Virata School of Business, Diliman, Quezon City.

The School will also honor the successful examinees in the October 2016 CPA Licensure Examinations as well as the BSBA/BSBAA Classes of 1956 (Diamond Jubilarians), 1961 (Emerald Jubilarians), 1966 (Golden Jubilarians), 1971 (Sapphire Jubilarians), 1976 (Ruby Jubilarians), 1981 (Coral Jubilarians), 1986 (Pearl Jubilarians), 1991 (Silver Jubilarians), 1996, 2001, 2006 and 2011, as well as MBA, MS Finance, MS Management, DBA and PhD Alumni.

UP-VSB Produces 69 CPAs in October 2016 Licensure Examinations

posted Oct 21, 2016, 6:16 AM by UP Virata School of Business

UP Cesar E.A. Virata School of Business obtained 100% passing percentage in the board examinations for Certified Public Accountants (CPA) given in October 2016.

A total of 5,249 of 14,390 accountancy graduates passed the October 2016 licensure examinations, for a national passing rate of 36.48%. UP-VSB is ranked 1st in the top six performing schools with 50 or more examinees and with at least 80% passing percentage.

Two UP-VSB graduates made it to top 10 in October 2016: Fredrick Daniel D. De Guzman, 8th and Julie Ann A. Francisco, 10th.

2016 UPVSB Alumni Homecoming - Call for Nominations: UPVSB Distinguished Alumni Awards

posted Sep 2, 2016, 3:23 AM by UP Virata School of Business   [ updated Sep 2, 2016, 11:38 PM ]


Nominations for the 2016 UP VSB Distinguished Alumni Awards is now open.

Kindly fill up the Nomination Form attached herewith.

The school will honor its alumni who have outstanding accomplishments in the field of Business Management or Entrepreneurship, and/or have rendered outstanding public service.

The awardees will be honored during the annual alumni homecoming on Saturday, December 3, 2016 (09:30 a.m. – 2:00 p.m.) at the UPVSB Building. This year, the honoree classes are: 1966 (Golden), 1971 (Sapphire), 1976 (Ruby), 1981 (Coral), 1986 (Pearl), 1991 (Silver), Classes of 1996 (China), 2001, 2006, and 2011. All MBA, MS Finance, MS Management, PhD graduates and graduates of Classes 2002-2015 are also cordially invited.

We look forward to seeing you again at our School!


Selection Criteria
  1. The nominee must have demonstrated outstanding achievement as a professional manager in an industry, or;

  2. The nominee is a successful entrepreneur whose firm has a respectable size in terms of Total Assets and/or number of personnel; or

  3. The nominee has rendered distinguished public service.
Those who have been given awards by the School in the past for their achievements will no longer be considered for the Alumni Awards.

Nomination forms and Justifications should be submitted to the 2016 UPVSB Homecoming Committee (c/o The Dean’s Office, U.P. Virata School of Business, Diliman) not later than Friday, 21 October 2016 at 5:00 PM.

DOST Undersecretary Guevara Speaks Before UP VSB Class 2016

posted Jun 26, 2016, 8:23 PM by UP Virata School of Business   [ updated Jun 26, 2016, 8:24 PM ]

Dr. Rowena Cristina L. Guevara, was guest speaker during the recognition ceremonies of the Cesar E.A. Virata School of Business held at 3 :00 p .m. on 26 June 2016 at the University Theater. Dr. Guevara is the Undersecretary for Scientific & Technological Services of the Department of Science and Technology, a professor of Electrical Engineering of the University of the Philippines and 2010 Metrobank Foundation Outstanding Teacher. She was a former Dean of the U.P. College of Engineering and Executive Director of the National Engineering Center.

There were 351 graduates with 133 BSBA, 74 BSBAA, 109 MBA, 32 MS Finance , two MS Management and one PhD. Leading the graduates are Julie Ann A. Francisco, BSBAA, summa cum laude and Francis Czeasar M. Chua, BSBAA, summa cum laude. There are 163 honor graduates (79% of Class 2015): two with summa cum laude honors, 37 with magna cum laude honors, and 124 with cum laude honors. At the recognition ceremonies, the U.P. Virata School of Business also presented the Student Excellence Awards to two graduating students: Danette Nicole C. Dela Cruz , Outstanding BSBA Graduate, and Julie Ann A. Francisco, Outstanding BSBAA Graduate.

The year 2016 marks the centennial year of business education at the Cesar E.A. Virata School of Business, University of the Philippines.* The UPVSB Centennial Program includes public lectures, book projects, international conference, joint annual meeting of the ASEAN Universities Network for Business and Economics, Alumni Homecoming and Unveiling of Building Marker.

* The UP College of Business Administration saw its beginnings in 1916 when then UP President Ignacio Villamor approved the proposal of Vicente Singson Encarnacion, Teodoro Yangco and Francisco Ortigas for offering of a two - year course leading to the degree of Bachelor of Science in Commerce (BSC) after preparatory courses at the Junior College of Liberal Arts. The program was placed under the Department of Economics in the College of Liberal Arts and was situated within the old U.P. campus in Padre Faura, Manila. The year 1918 saw the first three BSC graduates – Leon Ma. Gonzales, Sulpicio Belosillo, and Jose V. Hernandez. The U.P. College of Business Administration was renamed to U.P. Cesar E.A. Virata School of Business in April 2013. Since 1916 the U.P. Virata School of Business has educated about 14,000 graduates in its undergraduate and graduate business programs.

UP JPIA Cops First Place in Asian Development Bank’s Youth4ASIA Solution Search International Competition

posted Jun 7, 2016, 6:26 PM by UP Virata School of Business   [ updated Jun 7, 2016, 6:27 PM ]

UP Virata School of Business’ student organization, UP Junior Philippine Institute of Accountants (UPJPIA), won first place in the “Non-Donor Funded” category of the Youth4Asia Solutions Search 2016 for its project, “University Financial Transparency Reporting Standards” (UFTRS) in the Citizenship and Governance focus area of the said competition. The UFTRS project won over 40 entries from different countries in Asia. The other three winners in the search are youth organizations from Bangladesh, India, and Pakistan.

The Youth4ASIA Solution Search is an ADB Youth Initiatives’ competition that aims to showcase, disseminate, and promote youth work in the Asia Pacific. The competition covers specific youth activities within the following areas of focus: Citizenship and Governance, Environment, Water and Climate Change, Employment and Education, and Health and Hygiene.*

The UFTRS is a document and a system created by the UP Junior Philippine Institute of Accountants in partnership with the transparency and accountability campaign of the University Student Council in AY2013-2014. Designed, conceptualized and implemented in 2013 by former VSB students Ma. Clarissa Eirene S. Tinitigan (BSBAA’14), Raphael Aaron A. Letaba (BSBAA’15), and Miguel Alfonso M. Solidum (BSBAA’14), the document guides UP Diliman college councils on documentations of transactions, reporting, and internal control procedures to promote financial transparency and accountability among university leaders. UFTRS has now been recognized as an indicator or seal of integrity and good governance in the university, with the 20 college councils complying with its minimum requirements.** 

The awarding ceremonies held on 26-28 April 2016 at the ADB Headquarters in the Philippines featured representatives from winning projects giving a 10-minute presentation to international and regional governance specialists, DMC partners from government, academia and civil society, other development partners, as well as sector and governance specialists from ADB. UP JPIA is led this schoolyear by Noriss Argel C. Ayhon. It implements about 20 different projects annually. (Vol. 2016 No. 04)


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